Tag Archives: Interviews

Podcast Interview: Hero Theory with Mike Murphy

I was interviewed recently by an old pal, Mike Murphy for his excellent Hero Theory podcast. http://herotheory.com/brianmcleod/  

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Podcast Interview for Small Biz Express: “Evolution Of Your Thing”

http://thesmallbizexpress.com/sbx29-evolution-thing/

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Interview with Glenn Fisher at All Good Copy

Here’s a link to a fun interview with British copywriter Glenn Fisher from All Good Copy: We covered a lot of ground in a pretty quick read: Eugene Schwartz and my favorite parts of Breakthrough Advertising; My first copywriting and advertising mentor; Some simple tips that never fail to make your copy more compelling …to…

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